ENTREPRENEURS’ RESILIENCE TO NATURAL DISASTERS:  STUDY ON EMERGING ENTREPRENEURS FROM FLOOD AFFECTED AREAS IN KERALA

Sindhura Kannappan

Research Scholar. Department of Management Studies, University of Madras

Dr. A. Celina

Assistant Professor,  College of Management, SRM Institution of Science and Technology, Kattankulathur, Chengalpet, Tamilnadu

Dr Amit Sinha

Assistant Professor, Shri Ramswaroop Memorial University, Barabanki, Lucknow

 Dr. Subasish Mohanty

Assistant Professor (Commerce), GMFC (Goa University), Goa

Mr. Rajendra Gounder

Assistant Professor of Economics, GMFC (Goa University), Goa

Dr. Sandra Kirthy

Associate Professor, Department of Mgt & Commerce, Mallareddy University, Hyderabad. Telangana, India.

Abstract

This article aims to explore the resilience of entrepreneurs of the disaster, the investigations of the impact of some of the most important conditions for the sustainable development of the full potential of businesses affected by the 2018 floods in Kerala, India. The study was to carry out using a special questionnaire to be sent to local businesses affected by the flooding. The data were processed using IBM SPSS and PLS-SEM. The results showed that all the investigated structures have had a significant and positive effect on the ability of the business to be done. This article is a preliminary examination of the nature. Future research needs to take into account the additional terms and conditions for the stability of the organization. For a better understanding of the previous aspects of sustainable development, businesses can better evaluate their investments and to understand the skills and competencies that they need in order to be able to be a disaster. The organizational implications, with recommendations for public policy.

Key words: resilience; natural disasters; entrepreneurs; flood