A GENDER BASED COMPARISON OF PSYCHOLOGICAL FACTORS AFFECTING ENTREPRENEURSHIP

Sarika Singh

Research Scholar, Institute of Management BHU, Email id-sarikasinghimed@gmail.com

Alok Kumar Rai

Professor- Institute of Management Studies BHU, Email id-alokrai@fmsbhu.ac.in

ABSTRACT

Entrepreneurship is an activity which is considered to be earmarked for a limited number of people with specific characteristics.  From the past researches, it has been observed that individuals of different genders perceive things distinctly in every spheres of life. This difference on the part of gender can exist in the perusal of entrepreneurial activities as well. Therefore, the present research is focused on studying the difference in psychological factors affecting entrepreneurship based on gender. The present research is trying to determine if there exists any gender-based differences in psychological factors affecting entrepreneurship. Herein, an independent sample t-test has been conducted to determine the existence of the difference. The study considered six psychological factors, namely entrepreneurial intention, need for achievement, crisis situation, instrumental readiness, self-efficacy and locus of control. The study found only instrumental readiness to possess difference between the males and females, whereas no other factor was found to have any difference between two genders.

Keywords: Entrepreneurship, gender, entrepreneurial intention, need for achievement, crisis situation, instrumental readiness, self-efficacy, and locus of control